Hire a Founding Salesperson
The first GTM hire who sells the vision and closes the deal.
Your first sales hire cannot be a career enterprise AE
- Retained recruiters.
- LinkedIn Recruiter seats.
- Keyword-matched resumes.
- Templated InMails.
Enterprise AEs are optimized for running a playbook inside a funded pipeline. At a pre-Series-A startup, there is no playbook and no pipeline. Your first salesperson has to build both.
The wrong hire here is devastating. They'll spend their first 90 days asking for sales ops, demo environments, and battle cards you don't have. They won't pick up the phone until the CRM is 'set up.'
The right hire is a builder-seller: someone who will cold-call founders, ship case studies, iterate on the pitch deck, and close deals that include the CEO in the room. The pool of people who can do this is small and they're rarely on job boards.
How Superposition finds your first seller
Builder-seller signal
We find candidates with 0-to-1 GTM history: early-stage AE roles, founder-led sales experience, or entrepreneurial GTM work.
Pattern-match on ambiguity
Our intake captures what 'sales' actually means at your stage: quota-carrying AE, design partner closer, or full-funnel GTM owner.
Outreach that sellers respect
Candidates who've been pitched know a bad pitch. Our outreach is the kind of message a good seller would send.
Flat-rate, not % of OTE
$500/agent/month. No 20%-of-first-year-OTE fees for a hire that's already high-risk.
Questions.
Answered.
Yes, and until you have closed roughly the first ten customers, any seller is guessing. The first sales hire scales a pitch that works; they rarely find one.
A founding salesperson carries a bag and builds the playbook. A Head of Sales hires and manages a team. Hiring the second too early usually produces a manager with nobody to manage.
By reading the context: company stage, whether leads were inbound, tenure. Then your screening questions in the first thread, which separate self-sourced deals from inherited pipeline.
Most first sellers expect a base with meaningful variable and real equity. We will share what candidates in your market are asking for during intake.
Find your first seller.
Get a founding salesperson who can build the pipeline, not just work it.
